Wake – Follower Analytics

Stop counting followers. Start measuring which ones stay. Every analytics tool — Instagram included — tells you how many followers you gained. Wake tells you something no one else does: of the people who followed during your last collab, ad, or viral reel, how many are still here weeks later? Wake is retention analytics for your Instagram audience. Think cohorts and retention curves — for your followers, not your posts. What you get • Cohorts by acquisition — log a campaign (paid ad, collab, drop, viral reel, shoutout) and Wake groups the followers who joined during it, including the organic moments Meta can't attribute. • Retention curves — see what share of each cohort is still following over time. The 300 quality followers from a collab can be worth more than 5,000 from a reel that all leave. • Audience composition — on-device AI sorts your followers by interest (music, sport, travel, tech, fashion…), all without leaving your phone. • Quality at a glance — influence tiers and suspect-account flags, with the reasons spelled out. • Who unfollowed / doesn't follow back — the basics, done cleanly. Privacy is the whole point • 100% on your iPhone by default. No servers, no account — we literally can't see your data because there's nowhere for it to go. • Optional iCloud sync (off by default) keeps your history on your own devices — in your private iCloud, which only you can reach. Still no servers of ours, still nothing we can see. • You sign in on Instagram's own page. Your password is never typed into Wake — only the session token, kept in your device's Keychain. • No analytics SDKs, no tracking, no ads. Data Not Collected, for real. Built for the long game Wake works gently and patiently — it reads your audience at a human pace, and can keep categorizing in the background while your phone charges. The retention picture deepens the longer you use it, because that history is yours and can't be reconstructed after the fact. Wake is for creator-marketers who care about the quality and longevity of their audience — not just a number that goes up.